We are looking for an experienced contextual advertising specialist who will develop and optimize advertising campaigns for international clients in the field of medical marketing, ensuring maximum return on investment.
Type of employment: Remote work
Salary: $2000+
Requirements
- Experience working with contextual advertising in Google Ads and other international platforms for at least 2 years.
- Knowledge of setting up, optimizing, and analyzing contextual advertising campaigns.
- Experience working with analytics tools (Google Analytics, Google Tag Manager, and others).
- Understanding the features of promoting medical services in the international market and complying with medical advertising standards.
- Analytical mindset, ability to work with large amounts of data and extract insights from it.
What should I do?
- Develop and set up contextual advertising campaigns for medical brands with a focus on results and ROI in international markets.
- Conduct regular optimization and testing of advertising campaigns and keywords on Google Ads and other international advertising platforms.
- Analyze the effectiveness of advertising campaigns and make improvements based on analytics data.
- Compile reports on campaign results and provide recommendations to clients to improve their performance.
- Monitor contextual advertising trends in international markets and adapt strategies to gain competitive advantages.
- Collaborate with teams of designers and copywriters to create effective advertising materials.