Do you want to get an expert evaluation of your website or advertising?
A free advertising audit for medicine is a service where agency specialists analyze current advertising campaigns without charging a fee. The goal of such an audit is to identify strengths and weaknesses, evaluate budget effectiveness, identify shortcomings, and find areas for growth. Based on the data obtained, the client receives optimization recommendations that can increase advertising returns and reduce costs.
During the audit, specialists check how advertising is set up, which words and phrases are used to attract customers, whether the target groups are chosen correctly, and how effective the advertising campaigns are. Attention is also paid to the target pages - those that users land on after clicking. These pages should not only be interesting and understandable but also comply with medical advertising standards.
For a medical company, this is especially important, as advertising in this field requires attention to detail and strict adherence to rules. A free audit helps identify possible errors in advertising settings, better allocate the budget, and select more suitable phrases that will help reach the target audience - those who truly need medical services or consultations.
Many medical organizations acknowledge that improving digital marketing can significantly increase the flow of new patients
More than half of medical organizations regularly conduct audits of their digital marketing activities to optimize results
Advertising audit is an opportunity to identify hidden problems that hinder the achievement of goals. With its help, we can objectively assess the effectiveness of advertising channels, eliminate weaknesses, and offer effective solutions.
Optimizing campaigns for different types of medical services.
Grouping ads by thematic queries to increase relevance.
Targeting specific regions for more accurate display.
Cost control for campaigns to effectively allocate funds.
Checking the clickability and attractiveness of headlines.
Text correction for specific patient groups.
Choosing the format that attracts attention better.
Evaluation of the effectiveness of calls to action in texts.
Grouping by interests and age.
Studying user actions to improve advertising.
Coverage of appropriate age and social groups.
Minimizing irrelevant impressions to save budget.
Evaluation of factors influencing the conversion of visitors into customers.
Studying user engagement and activity on pages.
Optimizing advertising budget to save costs.
Assessment of results compared to competitors' performance to identify growth opportunities.
Internet advertising in medicine requires a special approach, as it is important not only to attract new clients but also to comply with strict industry requirements. Our audit will help identify which elements of your campaign need improvement in order to increase its effectiveness and reduce costs.
Account structure analysis. We will check how advertising campaigns are structured and optimize them for better performance.
Evaluation of keywords and ads. Let's determine how effectively the keywords and ad texts are selected to attract the target audience.
Analysis of landing pages. Let's check how well the landing pages meet the requirements of users and search engines, improving conversion.
Time and cost savings. A free audit allows you to understand which advertising elements require the most attention, helping to reduce testing costs.
Conversion rate optimization. We identify weak points and help improve conversion rates by optimizing advertising for maximum efficiency.
Selection of relevant solutions. Audit allows you to see opportunities for growth by optimizing the strategy to meet the real needs of your target audience.
Identifying errors and weaknesses. We eliminate shortcomings that may lead to potential client loss.
Assesses the current effectiveness of advertising using data and analytics, helps identify weaknesses, and suggests directions for improvement.
Conducts a detailed analysis of key words, advertisements, and the structure of advertising campaigns. Optimizes ad texts, increasing their relevance and attractiveness to the target audience.
Analyzes the target audience and adjusts advertising to the necessary segments. Targeting optimization helps increase reach and reduce cost per click.
Conducts an audit of landing pages to increase their relevance and usability for users. This helps to increase conversion rates and improve user experience.
Coordinates the team's work, ensures timely completion of audits, tracks results, and interacts with the client.
Audit helps to identify the strengths and weaknesses of an advertising campaign, which helps to reduce costs, improve reach, and increase conversion.
On average, an audit takes from 2 to 5 working days, depending on the complexity of the campaign and the number of advertising channels.
Yes, our recommendations are structured so that they can be implemented by specialists of any level.
Medical websites require a special approach due to the specificity of the audience and strict advertising standards in the industry.
Basic audit is free, additional services are evaluated individually.
Errors in the account structure, keyword selection, targeting settings, and irrelevant ad texts are common.
Free audit includes analysis of the account structure, keyword check, evaluation of ad quality, and landing page assessment.
You will receive a detailed report with specific recommendations and examples of improvements.
Depending on the recommendations, you can expect an improvement in CTR, conversions, and a decrease in cost per click.
We can provide specialists who will help implement the proposed changes.
We review contextual, media, and social advertising, as well as optimize landing pages.
The leading marketing agency in Spain that provides not only marketing services and website development, but also creates complex platforms and has its own products.